Riley Cina

Social Media Coordinator
Visit Central Florida Sports
riley@vcfsports.com

She is a creative and driven social media coordinator with a passion for storytelling through digital media and design. A graduate of Florida Southern College, she earned her Bachelors degree in Communications with a focus on Adverising and Public Relations, along with minors in Integrated Marketing and Dance.

In her role with Visit Central Florida Sports, she leads social media efforts, bringing the brand to life across platforms through engaging content and real-time event coverage. She also plays a key role in designing marketing assets including graphics, billboards, commercials, and signage that promote Polk County as a premier sports destination.

Originally from New Hampshire and now based in Tampa, Florida, she blends creativity with an active lifestyle. Outside of work, she enjoys cooking, dancing, staying active, and spending time at the beach. Whether behind the screen or out in the field, you’ll often find her capturing content and showcasing the energy of local sporting events.